Pedal Group was founded in 2008 by Matt Turner, as a joint venture between Flight Centre and the Turner Family. We are a global specialty bicycle retailer with 99 Bikes being our brand with stores in Australia, New Zealand and the United Kingdom. Advance Traders is our wholesale brand, distributing multiple global leading brands, across multiple channels including independent bike stores. We also have a Property brand, Pedal Group Property, where we own some of our retail stores. Our company purpose is to “enrich mind, body, earth or soul, with the freedom of riding”.
Keywords: Pedal Group, 99 Bikes, Advance Traders
Sector: Wholesale/Retail
Size: 250-999 employees
B Corp Certified – Impact Score: 82.6
