Scamp & Dude is a superpower-infused clothing brand, transforming the world of fashion into a force for good. Created in 2016 after founder, Jo Tutchener-Sharp, suffered a brain haemorrhage and found herself facing brain surgery. This brush with death, and the fear of leaving her children without a mum, made Jo determined to create a brand that helped children when separated from their loved ones, and Scamp & Dude was born.
Initially a kids brand, the slogan ‘a superhero has my back’ was designed to tell kids that someone is watching over them, even when they can’t see you. The Superpower Button (neon pink lightning bolt) on every garment is to be pressed when the wearer needs a burst of superpowers and the Superhero Sleep Buddies, designed from Jo’s hospital bed, were created to bring comfort to kids separated from their loved ones. Scamp & Dude has seen rapid growth of it’s womenswear division, now making up 95% of the collection. It seems grown ups need superpowers too!
Scamp & Dude donate a Super Scarf to a woman with cancer for every one sold (so far donated over 32,000), and a Superhero Sleep Buddy to a child who loses a parent for every one sold (so far donated over 6800). So far, over 1.7million pounds worth of superpower infused clothing has been donated to peopl
Keywords: fashion, womenswear, kidswear, dresses, loungewear, purpose, charity, super scarf, superhero sleep buddy
Sector: Wholesale/Retail
Size: 10-49 employees
B Corp Certified – Impact Score: 103.5
